How to create a Facebook Page for a small business or hobby
Best viewed by clicking the “full screen” button at the upper right once the video starts. Click the image below to start.
Facebook Pages – Sometimes called Fan Pages or Business Pages
Small business owners/managers and hobbyists want to get out the news about their work. Some, who already have a Facebook account (the one you open when you first set up Facebook), start creating status updates about their business on that personal account. But there’s a better option and it’s not that hard to set up. It’s called a Facebook Page or just a Page.
When you create a website, you have control over its content and appearance including the layout. You design it for what you have in mind. It becomes an expression you or your business’s personal identity and the hub of your online activity. Facebook space is different. It’s not yours and it’s strictly limited to what Facebook provides for your layout. That’s why your Facebook looks like everybody elses. It’s part of the reason that, as a business, you need both a website and a Facebook account for a minimum digital presence.
To give users at least one option to help the business part of their account stand out from personal pages, Facebook has a second layout – the Facebook Page. It has some important advantages over your personal account alone. You create a “hover card” that shows your Page’s cover photo, profile photo, and Page type when someone hovers over your Page’s name anywhere in Facebook. You’ll have access to apps that you can use to extend Facebook’s capabilities, and you’ll also have some (limited but useful) metrics to learn something about activity on your Page.
In an upcoming video, I plan to share with you how to add a Facebook Page to your Facebook personal account.
Do you have questions about how a Facebook Page could work for your hobby or small business?
As always, your questions and comments are truly appreciated!!
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3 Simple PC Shortcuts
Three Simple Keyboard Shortcuts – Save time, lose the pain…
1) Ever have things go suddenly bad when you’re typing some entry on your PC? You may not even know why it happened. Either everything’s gone or it’s misplaced, and it looks like a lot of work needs to be redone. And it all happened in an instant!
Ctrl+z to the rescue! For most of the things we do (unfortunately, not all of them), you can hold down the Ctrl key while pressing the z key on your keyboard to undo the latest operation. Not only that, if you do another Ctrl+z, you’ll likely take it another step back.
Usually after one or two or a few of these life saving shortcuts, things will be back to normal.
[But don’t forget to do an occasional Save. Hey, another shortcut! Of course, Ctrl+s.]
2) Ever think you could save some time and typing if you could just use some of what’s already there?
Take a shortcut! Highlight the text you want to copy by holding down your mouse button while you ‘paint’ over it. When it’s highlighted, do a Ctrl+c for copy (or a Ctrl+x for a cut). Nothing seems to happen, but what you highlighted is now copied into your clipboard and it’s ready for pasting. Put your cursor wherever you want to put the stuff you copied, and to a Ctrl+v and it will be pasted there.
3) Ever want to get things going without all the mousing around? Lots of programs and applications use a few simple shortcuts.
Ctrl+o instead of File and then Open to open a file
Ctrl+s instead of File and then Save
Ctrl+b to bold whatever is highlighted
Ctrl+u to underline whatever is highlighted
Go ahead and play with them if you haven’t already used them.
BONUS: To quickly open your folders and files window (Windows Explorer), hold down the Flag key (between your left Ctrl key and Alt key) and click the letter e.
Test post 05-13-13
this is a test post